A New Year, A New You

Have you made any New Year’s Resolutions? One of the most popular resolutions is to Get Fit. Take the first step and treat yourself to new activewear. This will put you in the right and stylish frame of mind to keep up your new health regime. 

FLOWFIT Activewear is a new British company run by women, for women on a mission to create something cutting edge within the female activewear space. 

Deeply rooted in conscious values, their designs are manufactured in limited quantities from small factories which follow all the sustainable guidelines, premium quality and craftsmanship.

Their first collection has three major capsules the POWER-FLOW Range and EASY-FLOW Range (which includes pieces made from orange peel) and YOGA-FLOW Range – all sustainably made in nature-inspired colourways including Burnt Orange, Sage Green and Slate Blue. But for those who prefer the classics, there is of course chic black. 

 POWERFLOW Range This range is focused on performance and on giving enough support but also comfort. Sports bras, tank tops, running shorts, biker shorts, leggings, running jacket. Made with 75%-80% regenerated nylon sourced from post-consumer waste, including plastic rescued from our oceans.  Whether you’re lifting, running, or stretching, Power flow has our back – and the planet’s.

EASY FLOW Range (Coming Soon)This range is turning food waste into fashion with orange peel Tees and tank tops with the orange in the composition. 80% ECOVERA viscose, which is a sustainable viscose and 20% orange viscose from food waste. So, it is 100% sustainable.  Made using the byproducts of citrus production, these products are soft, breathable, and eco-friendly. It’s a revolutionary way to turn natural waste into sustainable style — bringing you comfort while caring for the planet. 

YOGAFLOW Range The range includes Yoga pants, reversible yoga tops, cropped tops, flare, leggings, t-shirts.  Made from buttery-soft regenerated nylon, 73% regenerated nylon.  This range combines ultimate comfort with sleek, stylish designs that flow seamlessly from studio to street. 

Coloured by Nature – The colours Burnt Orange, Soft Sage & Slate Blue are not only inspired by nature but also eco-friendly dye, using water from reuse.

Burnt Orange: inspired by the richness of the earth – a shade that feels grounded, warm, and full of energy. It draws from the natural beauty of terracotta, bringing a sense of connection to the earth while remaining fresh and vibrant. This hue embodies the perfect balance between warmth and renewal, reminding us to stay rooted in our strength and flow with ease through each movement. 

Soft Sage: Calm, serene, and beautifully balanced—This soothing, nature-inspired shade is here to elevate your yoga sessions with unmatched comfort and elegance.  

Slate Blue: This rich, calming shade captures the deep blues of the ocean and the icy tones of winter mountains. It reflects the strength of the sea and the stillness of snow-capped peaks, designed to empower you through every movement. Whether you’re hitting the gym or embracing the outdoors. Slate Blue brings a sense of serenity and power to your performance. Dive into the cool, steady energy of Slate Blue and let it elevate your workout.

Eco-friendly Sugarcane Compostable Packaging: FLOWFIT packaging is made from 100% sugarcane including the hangtag, and is fully compostable! No waste, no harm—just an eco- conscious solution that supports your sustainable lifestyle. After unboxing your activewear, simply toss the packaging in your compost bin and let nature do its thing. In a few months, it will break down completely, leaving no trace behind. The Polybag is made from regenerated rescued plastic.

@flowfitactivewear

www.flowfitactivewear.com

Images provided by PR: Platform-Creative.com and Flow Fit Activewear

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